retail technology strategy
Stop Promoting Execs. Best Buy Exposes Its Hidden Retail Technology Strategy
Stop Promoting Execs. Best Buy Exposes Its Hidden Retail Technology Strategy Best Buy’s hidden retail technology strategy is a shift toward integrated, data-driven customer experiences that embed AI, omnichannel fulfillment, and in-store tech labs, moving away from pure price-competition. Why Best Buy’s Exec Shuffle Signals a New Retail